Digital and Print Ads
Client: Hilo Life (Spec Ad)
Problem: Create a brand awareness ad to grab attention and be memorable while emphasizing a benefit of the chips.
Solution: The major benefit is the crunchiness of the almond flour chips which is front and center in the ad while using inspiration from the classic Pac-Man game. The colors and tone of the ad are in keeping with the colorful and playful images used for Hilo’s brand.
Client: Meow Wolf (Spec Ad)
Problem: Create an eye catching ad for all of the Meow Wolf locations that is in keeping with the brand’s uniqueness.
Solution: Illustrate their well-known whimsical and enigmatic charm with a single headline that can be read two different ways set in a series of squares that are both an optical illusion and a maze. Each location with the city and state is in each corner to show how few there are and that each one is different.
